We are Going Ethical

Low impact – Fabrics that lay under a Low Impact status, are those in which the fibres have low green house gass emissions, smaller environmental footprint overall, low water consumption. This is organically used as a guide to making greener choices.


Low water consumption – water is a precious natural resource. Natural fibres such as cotton tend to be the most water consuming.  We are constant by working towards using more fabrics with smaller water footprints such as organic cotton, linen, hemp, Tencel, lyocell, Ecovero, Econyl, Greencash, Newlife and recycled synthetics.


Biodegradable fabric – These fabrics are made of natural fibres. They are capable of being decomposed by living organisms into nontoxic substances accordingly avoiding pollution.


By-product leather – all the leathers we use in our collections are the ones with no animal is killed or making them suffer in any way.


Digitally printed – digital printing significantly reduces water pollution, energy usage and the ink consumption due to precision in which the print is applied to the fabric. The production process is consequently more efficient and environmentally friendly.


Mulesing free – the practice of mulesing is an unnecessary and painful process for sheep. Therefore, only mills that source their wool from mulesing free suppliers are of our ineterst.


Natural fibres – These fibres are materials made from naturally occuring substances produced by animals, plans and they are biodegradable at the same time

Organic cotton – The organic cotton is produced and certified to organic agricultural standards. Its production sustainas ecosystems and people, health of soils by using natural processes rather than artificial inputs. Importantly, organic cotton farming does not allow the use of toxic chemicals or GMO‘s (genetically modified organisms). Instead this, it combines innovation, science and tradition to benefit the shared environment and promote high quality of life for all involved. Organic cotton is about investing in cleaner air, better soil, water conservation and farmer livehoods. Compared to conventional cotton, organic cotton uses 88% less water and 62% less energy.


Sustainably sourced – It‘s of vital importance we put back what we take from the world. The source of the fibres and their production are the first stage of this. Moving to fabrics such as recycled fibres, Tencel, Ecovero and organic cotton we can be assumed that we are not wasting the Earth‘s resources in making our clothes.


Recycled material – Recycled materials from scrap fabrics, plastic waste and old garments have been used in the production of the garment.


Upcycled material – Fabric is often left over from cancelled or unfulfilled orders at factories and fabric mills. As part of our commitment to reducing waste and increasing the circular fashion economy, we are trying to use more of „dead stock“ fabrics in our collections. These fabrics are perfectly good to be reused.


Ethically made – Garments that are ethically made have come from those factories that have signed our code of conduct ensuring the highest ethical standards are met. These include safe working conditions, regulated working hours, strictly no child labour, living wages.


ECONYL (R) ECONYL® is a recycled Nylon or polyamide made from discarded resources of plastic ocean waste, fishing nets, fabric scraps, carpets and industrial waste materials that would otherwise go to landfills. ECONYL® Regeneration System reduces the global warming impact of nylon by up to 80%. This system also reduces green house gas emissions and dependence on petroleum as a raw material. For every 10,000 tons of Econyl made, 70,000 barrels of crude oil and 57,100 tons of CO2 emissions are saved. Nylon or polyamide has the ability to be recycled infinitely without ever losing its quality which means it is just as good as using virgin nylon and, once finished with, it can go back into the recycling system for full circularity.